If you’re a professional service provider such as a consultant, life coach, professional speaker or publisher, it might be difficult to see how blogs can help you sell your services particularly when those in the online world tend to refer to selling products – either digital or physical.

But the truth of the matter is that if you provide a professional service then YOU are your product.  Therefore, your services can be sold using your blog in much the same way as selling a product online can be sold.

Blog vs. a website … which one should I have?

This is a recurring question I get asked again and again and, it really is a valid question … one I asked before setting up my own blogs.

First of all, I need to make this ultra clear … a blog IS a website. In fact, I want to take that a stage further and say that blogs are “dynamic” websites. You can have pages on a blog and, with some of the great blog software on the market today, it can sometimes be difficult to tell some blogs and websites apart.